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- Generally consumer facing brands are quicker to adopt the blockchain. Some examples include: Nike, GAP, Mattel, Taco Bell, Coca Cola.
- Brands with Collectibles have also been fast to adopt. For example NBA Top Shot are digitizing sport highlights to provide a modern digital version of sports cards.
- Gaming and Art likely remain to be the fastest growing in the near term.
- Facebook has rebranded itself Metaverse and rebuilding its ecosystem around this technology.
- Companies small and large are realizing the blockchain is the future and important to their most loyal customer base.
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